Guides
Hotel video marketing, explained simply
Short, honest guides for hoteliers: what video really costs, what good looks like, and where to publish it so it earns bookings.
Data · 9 min read
Hotel Video Marketing Statistics (2026): Verified Numbers Only
Hotel video marketing statistics for 2026, every one traced to its primary source: booking impact, OTA video, social, costs and adoption. Free to cite.
Pricing · 8 min read
How Much Does a Hotel Promotional Video Cost in 2026?
What a hotel promotional video really costs in 2026: DIY, AI video from $149, freelancers, agencies from $4,000, and what actually drives the price.
Examples · 9 min read
20+ Hotel Promo Video Examples That Actually Work
Hotel promo video examples that earn bookings: 16 real clips made for city hotels and resorts, plus 5 famous brand films and what each one gets right.
OTA guide · 8 min read
How to Add a Video to Your Booking.com and Expedia Listing
Can you add a video to Booking.com or Expedia? Expedia yes, with strict specs. Booking.com not yet. The current rules, steps and workarounds for hotels.
Comparison · 6 min read
AI Hotel Video vs. Traditional Production: An Honest Comparison
A fair, no-hype comparison of AI-generated hotel videos versus hiring a traditional video crew: costs, turnaround, honest limits, and when to use each.
How-to · 7 min read
How to Make a Hotel Video From Photos You Already Have
Yes, you can make a hotel video from photos you already have. Here’s how photo-to-video works, which photos to use, and what it can’t fix.
Social · 7 min read
15 Hotel Instagram Reels Ideas That Drive Bookings
15 concrete hotel Instagram Reels ideas, from room reveals to staff moments, plus a realistic posting rhythm and a fix for weeks you can't film.
Social · 7 min read
Hotel TikTok Marketing: A Practical Guide for 2026
A practical guide to hotel TikTok marketing: what performs, content pillars, cadence, TikTok vs Reels, and how to start from photos you already have.
Playbook · 7 min read
How Long Should a Hotel Video Be? Platform by Platform
Hotel video length guide: exact second counts for Expedia, Google Business Profile, Instagram, Vrbo, and your website, plus why shorter usually wins.
Playbook · 7 min read
Vertical Video for Hotels: Why 9:16 Wins in 2026
Vertical video for hotels is now the default for Expedia, Reels, and TikTok. See when 9:16 is required, when 16:9 still wins, and the specs for both.
Ads · 6 min read
Hotel Video Ads on Meta and Google: What Works in 2026
How hotel video ads perform on Meta and Google in 2026: placements, specs, creative rules for the first 3 seconds, and a starter budget structure.
Strategy · 7 min read
How to Increase Direct Bookings With Video
Where to place hotel video, website, Google Business Profile, email, so cross-shopping travelers book direct instead of through an OTA.
How-to · 6 min read
Hotel Room Tour Video: How to Make Rooms Sell Themselves
A shot-by-shot guide to hotel room tour videos: the right order, common mistakes, filming from photos, and where to publish for real bookings.
How-to · 6 min read
Hotel Photography Tips That Also Feed Great Video
Hotel photography tips for shots that work as stills today and as raw material for video tomorrow: shot lists, lighting, editing.
Strategy · 7 min read
Boutique Hotel Marketing Ideas That Punch Above Budget
Boutique hotel marketing ideas that don't need a big budget: video from your photos, owner stories, and local partnerships that drive direct bookings.
Strategy · 6 min read
Resort Marketing With Video: Sell the Day, Not Just the Room
Resort marketing sells a day, not a room. Build a video content stack by moment, guest type, and season that gets bookings and upsells.
Strategy · 7 min read
Wedding Venue Marketing for Hotels: Video Comes First
A practical guide to wedding venue marketing for hotels: what couples want to see on video, the clips to shoot, and where to publish them.
Strategy · 7 min read
Seasonal Hotel Marketing: Keep Your Video Fresh All Year
Your hotel video shouldn't look the same in July and January. A simple seasonal refresh calendar keeps it current without a new shoot every time.
OTA guide · 7 min read
How to Add a Google Business Profile Video for Your Hotel
Google Business Profile video specs, upload steps, and troubleshooting for hotels, plus what to actually film in 30 seconds.